Management Theory: What's In and What's Out

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Microsoft's RedWest Campus: A Gee-Whiz Company - CoolRanch
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People-first management was not always with us: A survey of management theories from Taylor's Scientific Management to Cooper's Project-Based Management.

Over the years, theories of how to manage a venture have been developed that range from measuring everything to focusing on human relations. Some, like Quality Circles, have had a long life while others, like T-groups, have disappeared quickly. Management gurus Edward de Bono and Robert Heller advise that "sound management theories can be the foundation of a successful business," but caution that "if you are looking for ready-made theories that will turn a failing business into a successful one, then you will find the answer will remain elusive and your quest will end in disappointment."

What Doesn't Work:

Management styles influence leadership styles and I would hope that this real-life account, which identifies with Douglas McGregor's 1960s view that some managers believe "employees inherently dislike work, prefer laziness, avoid responsibility, and must be coerced into working hard," is rare; but we know better, don't we.

I entered into the following conversation at a local business I worked for after retiring from teaching. It illustrates how employees react to management that devalues people. It began when I walked into the shop and encountered a group that included Roy- a profit unit manager- and four employees we'll call Shirley, Sammy, Concilia and Rags. They were standing by one of the service bays, talking. Curious, I walked over to join them.

“Bob Allen walked by Diane one day and she didn’t smile so he promptly fired her,” said Roy. “They must have gone through four hundred employees in that place while I was there. He was a tyrant.”

“Well…Ron started telling me off one day,” added Shirley. “I stopped him in the middle of his tirade and threatened to quit if he kept it up.”

“What happened?” asked Sammy.

“He stopped,” she replied.

“That’s the way you had to deal with him,” interjected Roy. “If you stood up to him he wouldn’t try to intimidate you.”

“I’m surprised someone hasn’t gone postie at this place,” added Rags.

By this time, I'd picked up the drift of the conversation, and the obvious reference to the fear tactics used by the general sales manager, Ron Jackman. But I'd also observed that they were using his name in the past tense. “Pardon my ignorance, but is Ron Jackman no longer with us?”

“Nope,” answered Rags. “If he hadn’t left, someone was going to go postie.”

“We used to get a turkey for Christmas every year, but not this year,” said Consilia. “We’re not even having a shop-wide Christmas party this year.”

The conversation continued for some time but Roy's parting comment was telling: "Intimidation just doesn’t work in today’s workforce."

Older Management Theories:

At the turn of the 20th century, the most notable organizations were large and industrialized. Often they included ongoing, routine tasks that manufactured a variety of products. Scientific and technical matters, including careful measurement and specification of activities and results were highly prized. Management tended to be the same. Frederick Taylor developed the scientific management theory which espoused this careful specification and measurement of all organizational tasks. Tasks were standardized as much as possible (e.g. Ford assembly line). Workers were rewarded and punished. This approach appeared to work well for organizations with assembly lines and other mechanistic, routine activities.

As Vector Study points out, Max Weber "embellished the scientific management theory with his bureaucratic theory. Weber focused on dividing organizations into hierarchies, establishing strong lines of authority and control. He suggested organizations develop comprehensive and detailed standard operating procedures for all routine tasks."

Eventually, unions and government regulations reacted to the rather dehumanizing effects of these theories. More attention was given to individuals and their unique capabilities in the organization. A major belief was that the organization would prosper if its workers prospered as well. Human Resource departments were added to organizations. The behavioral sciences played a strong role in helping to understand the needs of workers and how the needs of the organization and its workers could be better aligned. Various new theories were spawned, many based on the behavioral sciences.

More Recent Management Approaches:

Between the 1960s and the beginning of the 21st century a host of new theories came and went. There was, for instance, the T-groups theory, that bloomed in the flower power 1960s, and espoused that people are more effective working in groups that are aware of their feelings and sensitive to the feedback of others. In most businesses, people didn’t enjoy opening up and the idea died with disco. A legacy, however, is the concept of having a facilitator lead meetings.

Another 1960s theory was McGregor's Theory X and Y. It was a management style that postulated that people should view work like play and get their reward from freedom and challenge rather than cash. It was never embraced by Type A managers.

In the 1980s there was the Quality Circles theory. It was the answer to the threat of Japanese companies buying the world. It involved small groups of employees, kaizen in Japanese, meeting regularly to discuss ways to improve quality and productivity. It lives on in different forms as a component of the current total quality management and Six Sigma theories.

The 1990s saw the Re-engineering and Flattening theories. During the decade there were at least two dozen books on making business more computer-like by getting rid of inefficiencies, such as having too many people on the payroll. Ultimately, the re-engineering strategy proved too mechanistic as the human cogs in the system bore the brunt of the changes and didn’t get any of the credit. From the re-engineering was created the flattening theory. It was a horizontal structure with fewer employees who were cross-functional and was touted as efficient and good for the bottom line. But employees had to work flat out to make it work.

A more recent human resources theory appeared termed 360 Degree Reviews. The bottom line was that organizations work better if workers also have a chance to review the performance of their bosses. It is still in use but has fallen out of favor in many organizations that find it time consuming and damaging to the egos of managers.

More recent still are the following theories:

  • Human Capital theory- it tries to quantify the knowledge and intangible benefits employees add to a company’s value.
  • Triple Bottom Line theory- that companies should be working just as hard boosting their environmental and social worth as they do their financial results.
  • Project-Based or Action Learning- A learning-by-doing approach in which teams work together on a problem or project to find answers not available through their existing expertise.

People First is Still In:

There are fewer fads around now than there were, probably because organizations have become a lot leaner. But Robert Heller, in his article, Managing People, suggests business "Increase power by dispersing it: encourage creative dissent: build autonomous teams. These are among the watchwords of the alternative management which has been led by the gee-whiz companies of micro-electronics (e.g. Microsoft, Compaq, Dell)."

Sources:

  • Andrew Balls. The Flattening of Corporate Management. National Bureau of Economic Research.
  • Bureaucratic Management. Vector Study.
  • Dean Flmuti and Yunus Kathawaia. Business reengineering: A Revolutionary Management Tool or Fading Fad? Entrepreneur. Winter-Spring 2000.
  • Diane M. Alexander. How do 360 Degree Performance Reviews Affect Employee Atitudes, Effectiveness and Performance? University of Rhode Island.
  • Dimitrios Litsikakis. Action-Based Projects. Lancaster Iniversity Management School.
  • Edward de Bono and Robert Heller, Management Theories. Thinking Managers.
  • Ed Batista. T-Groups, Trust, Leadership and Management. Feb. 27, 2007.
  • Frederick Winslow Taylor ME, Sc, D. The Principles of Scientific Management. Ibiblio.
  • Jin Xiao. Determinants of Salary Growth in Shenzhen China: An Analysis of Formal Education, On -The-Job-Training and Adult Education Within a Three-level Model. Chinese University of Hong Kong. June 6, 2001.
  • Management and Motivation: McGregor's Theory X and Y; Ouchi's Theory Z. Management and Work. Aug. 14, 2007.
  • Wayne Norman and Chris MacDonald. Getting to the Bottom of "Triple Bottom Line". Business Ethics. Mar. 2003
James Gibson, Marilyn Gallamore

James Gibson - James Gibson is a retired teacher and small business owner. He is a published writer and has a wide spectrum of interests.

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Sep 5, 2011 11:23 AM
Guest :
Hi, James--while I agree with your overall premise that command-and-control style management has been phased out in many organizations, and we're better off as a result, I want to add my perspective to what you call "T-group theory" (which you illustrate with a link to my site.)

I can't speak to the excesses of the 1960s, but I can say that today T-groups are thriving at places like the Stanford Graduate School of Business, where I first participated in a T-group as a student 12 years ago and where I now work helping current students develop their leadership skills. T-groups are the basis of our most popular elective course, Interpersonal Dynamics, which is taken by roughly 90% of our students. Although we jokingly call the class "Touchy Feely," the idea is not simply that being "aware of feelings" and "sensitive to feedback" automatically translates into greater effectiveness at work.

Rather, the class highlights the fact that our interactions with others generate all sorts of feelings that influence how we express ourselves in the workplace and which have a significant impact on our working relationships. If we want to improve those relationships, it's important to be able to better understand, express and manage our emotions and to help others do the same. This doesn't mean just expressing "warm fuzzies" and getting everyone to feel good--far from it. It means taking some risks and being more candid about our feelings--both positive and negative--so we learn more about how we respond to others and how others respond to us. Being "aware of feelings" is by no means a panacea, but it's an important place to start if we want to be better leaders, followers and colleagues.

And the example you cite of the supervisor who was ultimately let go emphasizes how important it is for managers to get feedback about the effectiveness (and ineffectiveness) of their leadership style. Perhaps this guy was so old-school he never would have changed, but perhaps if he'd gotten some blunt feedback and realized that his career was derailing he would have made the effort. More generally, the challenge is that workplace norms typically make it very difficult to give honest feedback to our colleagues, particularly to leaders--and that includes meaningful praise, not just criticism. If we want to know how our colleagues truly feel about us and our effectiveness, we're going to have to work hard to invite their candid input. Framing this as being "sensitive to feedback" makes it sound like a joke, but I think most of us are extremely interested in how our colleagues feel about us. I may choose not to change in response to any particular piece of critical feedback from you--the cost of changing my behavior may outweigh the benefits in this case--but I'd rather make that decision consciously, with full awareness of those costs, rather than proceed in ignorance because I didn't invite your input.

Obviously, I'm a strong believer in the value of understanding the role of emotions at work and, specifically, in the utility of T-groups as a means of achieving this goal. I actually see this perspective as entirely consistent with your overall theme, and I hope you view these comments as additive and not critical.

Ed Batista
Leadership Coach, Stanford GSB
www.edbatista.com
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